A five-star hotel on the edge of Kenmare Bay. A story about art, family and what it means to build something that lasts.
Park Hotel Kenmare is one of Ireland’s most distinctive five-star hotels, set on the edge of Kenmare Bay in County Kerry. The collaboration began around the story of the hotel’s art collection and the launch of Art At The Park 2 — a book documenting the growing collection held within the hotel.
What became clear through the project was that the story was not only about art on the walls. It was about the hotel itself, its history, its relationship with Kenmare, and the vision behind turning the Park into a place where hospitality, culture, food, music and art sit naturally together.
The brief was to capture the next chapter of that story and to do it through the people at the centre of it.
The main film introduces the hotel through Bryan and Tara’s story. Rather than leading with rooms, facilities or typical hospitality imagery, the film begins with the personal journey that brought them back to Ireland and led to the purchase of the hotel.
The aim was to communicate the Park as more than a luxury destination, as a place shaped by family, art, food, music, landscape and community. Interview forms the spine of the piece, supported by quiet visual moments from the hotel, the art collection and the spaces that define the experience.
The Art At The Park 2 book launch took place at Kerlin Gallery in Dublin. The brief was to capture the event and create a short piece that could support the launch across digital channels.
The book became an important visual anchor in the wider project, helping frame the scale of the collection and the reason the story needed to be documented beyond the hotel itself. The approach was clean and observational: the atmosphere of the launch, the book, the guests, the gallery setting and the connection between the hotel and the contemporary art world.
One of the strongest ideas to emerge from the interview was the shift in how the hotel now relates to the public. Bryan and Tara spoke about opening the doors more widely, allowing people to visit, see the art, have lunch, enjoy a drink, and feel comfortable entering the space.
This short cut focused on that idea. The aim was to show the Park not as something closed or distant, but as a cultural space that invites people in.
The hotel’s art story is not only about collecting. Through the interview, Bryan and Tara spoke about artists visiting the Park, spending time there, performing, meeting guests, creating moments that connect art, music and place.
This short cut focused on that living quality of the hotel. A place where culture is not static. It moves through the building, the people, the music, the food and the wider community.
During the hotel shoot, an IMMA event took place on site, including an art tour and panel discussion. This material was captured as an additional layer of documentation, giving the client a record of the event and the cultural programming taking place within the hotel.
The approach was practical and respectful, capturing the discussion and atmosphere while working around guest privacy and the live nature of the event.
Film coming soon
For a hotel like the Park, the visual beauty is obvious. The real value is in understanding why the place feels different, who shaped it, and what kind of experience it is trying to create.
The creative approach was led by interview, atmosphere and restraint. The aim was for the films to feel considered, human and grounded, not so polished they lose honesty, and not reduced to standard hospitality visuals.
Across all five pieces, the focus was on storytelling with a clear human centre, premium but understated visual presentation, and attention to tone, pacing and music. Each shorter edit was shaped to support the main film without feeling disconnected from it.